| AIM Strategic to lecture at Manchester Metropolitan University |
| Wednesday, 11 November 2009 08:35 |
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AIM Strategic Management have once again been invited to lecture on Competitive Intelligence theory and application to undergraduates at MMU. This is the 3rd year that AIM have been delighted to accept the invitation from Nathalie Ormrod, senior lecturer in marketing and CIM North Staffordshire Branch Chair.  Nathalie commented; "A frequent and distinguished visitor to the Department of Business and Management Studies over the past few years has been Kevan Williams, the Director of AIM Strategic Management Limited." "His valuable knowledge in the field of Competitive Intelligence has enabled undergraduate students to gain deeper insight into the importance of research in order for companies to remain competitive in dynamic environments. " "Kevan has kindly guest lectured for students attending Marketing Research, International Marketing and Leisure Marketing. On each occasion his professional expertise has been invaluable in helping students gain first-hand knowledge of the world of business, thereby increasing their prospects of future employment." |