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AIM Strategic Management Presenting basic C.I. concepts at
Manchester Metropolitan University


Kevan Williams, Director presented to a class of 3rd year Business Management students at Manchester Metropolitan University on November 2nd. The class, led by Natalie Ormrod - senior Lecturer in Marketing, had been set an assignment on competitive strategies in leisure marketing.

 

The presentation was followed by a lively question and answer session.

 

Kevan Williams met Ms. Ormrod at a Chartered institute of Marketing event at Stafford University and was only too pleased to present to her students and (hopefully!) enthuse them about the merits of Competitor Intelligence. Kevan said "To make C.I. better understood and taken more seriously, presenting at Universities is really important, not only for AIM but also for the C.I. discipline. It really is a pleasure and a priviledge and I hope the students get as much out of it as I do"

 

AIM are always pleased to present at Universities, Schools and other Networking events. Please contact Kevan Williams to discuss AIM presenting

 

Pictures here

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